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A Guide to Starting your own Complementary Therapy Practice

A Guide to Starting your own Complementary Therapy Practice

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A step-by-step guide on how to set up your own complementary health care practice. This book covers every aspect of starting up a new practice, taking into account the wide range of practice requirements from the very simple (e.g. in therapist's own home) to the more ambitious (e.g. buying premises from which to set up a clinic). It covers all the legal requirements, detailed and precise financial calculations and the mechanics of how the therapist goes about making their vision a reality. Day-to-day aspects that need to be considered when the practice is up and running are covered. The manual is relevant for a broad spectrum of complementary practitioners, from chiropractors to massage therapists.
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Part I Initial Preparation
1 Where do I start? Brainstorming
2 How do you decide on the type of practice you want?
3 Ways of trading
4 The mechanics of putting the practice together - location, location, location
5 Dealing with professionals in the start up and running of your practice
6 Insurance
7 Contracts
8 Legislation
Part II Marketing
9 Marketing introduction
10 Market research
11 Analysing marketing information and preparing it for use
12 Introduction to advertising and public relations
13 Advertising and promotion
14 Public relations
Part III Financial Matters
15 Finance introduction
16 Financial considerations for your business plan
17 Putting a business plan together
18 Raising finance
Patr IV Procedure
19 Clinic procedure
20 Working with the conventional medical profession
21 Strategies for coping with the demands on you while you are developing your clinic
22 How to deal with money matters now your clinic is open
23 What about the future?
Index
    • SKU
      9780443103094
    • UPC/ISBN
      9780443103094
    • Stock Last Checked
      Aug 13, 2022
  • Manufacturer
    Elsevier
  • Publication Date
    Nov 17, 2006

Your Elsevier book orders are actioned within 48hrs during the working week. If any one item in your purchase is delayed we will send you what is in stock and will send on the remainder as soon as it arrives. This is provided at no additional shipping cost to you. Stock availability levels are updated on a daily basis.  We ship directly from a UK warehouse.

Manufactured on demand titles (Availability: MD) take an extra 3-5 working days.

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We currently maintain a flat fee structure for shipping book titles from Elsevier. Buy as many Elsevier titles as you like the we will still charge you the same single item shipping fee.

Overview Delivery Methods

Books are delivered in the UK via DHL and will require a signature upon delivery.

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